An exclusive travel business delivering limitless experiences, personalised connections and a tailored approached to the world’s premier travel, sporting and lifestyle destinations. Founded by former professional athletes, TWO4SEVEN initially focused on international sporting events. In 2021, the business delved further into their black book expanding their offering to the travel and lifestyle market. New Initiative assisted with re-framing what the business was and is today – a re-brand was actioned for all aspects of the brand including brand identity development, creative strategy, copywriting, project management, website and social media.

January 2021 – September 2021